How the category sells on Facebook
481 video ads and 511 static ads, broken down by format
Every Facebook ad in the category that we could save was broken down: each video watched in full, each static image read. Days running is how long each ad had been live in the Ad Library on 6 November 2026.
Video
481 video ads
| Format | Ads | Share | Advertisers | Median days running | Running 6+ months | Launched in the last 30 days |
|---|---|---|---|---|---|---|
| AI / animation / listicle | 137 | 28% | 65 | 24 | 6 | 78 |
| UGC / talking head / review | 103 | 21% | 41 | 61 | 13 | 27 |
| Montage / stock / B-roll | 46 | 10% | 28 | 34 | 4 | 21 |
| Expert / podcast clip | 45 | 9% | 22 | 64 | 5 | 14 |
| Product demo / showcase | 43 | 9% | 30 | 32 | 2 | 20 |
| Skit / POV / meme | 39 | 8% | 19 | 53 | 11 | 10 |
| Founder / brand explainer | 31 | 6% | 21 | 83 | 7 | 12 |
| Gym / transformation | 14 | 3% | 6 | 243 | 8 | 1 |
| Doctor / clinician | 11 | 2% | 11 | 43 | 2 | 3 |
| Other | 9 | 2% | 8 | 17 | 0 | 5 |
| Female-partner confessional | 3 | 1% | 3 | 134 | 1 | 1 |
How they open
AI / animation / listicle 137 ads
AI-generated scenes, 3D medical animation, slideshows and "top 3" listicles under a voiceover. Cheap to make in volume. See all 137 →
Dramatically boost muscle size, testosterone, cognitive focus, and male vitality naturally using three powerful ancient …
Men can achieve major sexual enhancement, restored blood flow, and increased sensitivity at home using clinical-grade sh…
Dramatically boost your sexual stamina and drive with a potent herbal formula.
Drain puffy under-eye fluid and look 10 years younger without surgery using electric muscle stimulation and red light th…
UGC / talking head / review 103 ads
One person to camera: "day 27 of taking this", honest reviews, testimonials, storytimes. See all 103 →
Taking this liquid men's multivitamin daily will lower stress hormones, boost testosterone and energy, and optimize your…
Replacing creatine with turkesterone and tongkat ali will skyrocket your testosterone, eliminate facial bloat, and get y…
Consuming authentic high-potency Shilajit gummies dramatically increases male blood flow and physical girth to satisfy y…
Enhance male blood flow, vascularity, and erection fullness using a potent natural herbal gummy formula.
Montage / stock / B-roll 46 ads
Stock or B-roll footage cut to music or a voiceover, usually with bold text on screen. See all 46 →
Taking authentic, mineral-rich shilajit will significantly increase your size and improve blood flow down there.
Experience the combined male vitality, testosterone, and energy benefits of shilajit, sea moss, and ashwagandha in one d…
Men suffering from low testosterone can regain their health, vitality, and confidence through specialized clinical care.
Restore rock-hard, youthful sexual performance and stamina naturally without blue pills or side effects.
Expert / podcast clip 45 ads
Borrowed authority: podcast and interview clips with captions and the product pinned on screen. See all 45 →
Naturally skyrocket your testosterone levels, build lean muscle mass, cut fat, and boost strength using a clinically dos…
Build dramatic, steroid-like muscle mass in just months while staying 100% natural using plant-based Turkesterone.
Naturally restores rock-hard erections, stamina, and youthful sexual performance in older men using traditional Nigerian…
Power Plate's true harmonic vibration activates full-body muscular reflexes, hormones, and circulation for superior heal…
Product demo / showcase 43 ads
The product itself: unboxing, pouring, mixing, close-ups, ASMR. See all 43 →
Dramatically boost your sexual performance and stamina with an enhanced Shilajit formula combined with Tongkat Ali and M…
Replace expensive individual supplements with an all-in-one daily capsule that delivers full-body vitality, stress relie…
Achieve maximum stamina, energy, and muscle gains through a clinically dosed natural supplement formula.
Naturally optimize your testosterone levels to boost gym performance, increase daily energy, and enhance intimacy withou…
Skit / POV / meme 39 ads
Short skits, POV jokes, memes and reaction formats. See all 39 →
Naturally boost testosterone levels and enhance bedroom performance within one to two weeks using a complete 4-in-1 form…
Build lean muscle and accelerate recovery naturally with plant-based compounds without the harmful side effects of stero…
Switching from fake Amazon supplements to real, mineral-rich shilajit will noticeably increase male size and erection qu…
Restore your testosterone levels and sexual performance to what it was twenty years ago.
Founder / brand explainer 31 ads
A founder or brand voice explaining sourcing, purity or the mechanism, often shot cinematically. See all 31 →
Restore your natural testosterone production and hormonal balance to regain your drive, energy, and lean muscle gains.
Experience the full bioavailable mineral and fulvic acid benefits of authentic shilajit without the dirty contaminants f…
Get the most potent, authentic Himalayan shilajit harvested at 16,000 feet by multi-generational masters, avoiding weak …
Investing in genuine harmonic vibration triggers systemic muscular reflexes, natural hormone release, and cardiovascular…
Gym / transformation 14 ads
Training footage, physiques and before/after progressions. See all 14 →
Achieve rapid strength, energy, and muscle gains naturally using Turkesterone and Tongkat Ali.
Taking wild reindeer organ capsules daily restores a man's vitality, energy, and mood, transforming a disconnected relat…
Get all-in-one immune and testosterone support that is safe, drug-tested, and trusted by elite fighters to power through…
Achieve a leaner, tighter, and more defined body with enhanced metabolism and clean energy without a crash.
Doctor / clinician 11 ads
A doctor or clinician explaining symptoms, or a patient with clinic footage. See all 11 →
Recognizing the common signs of low testosterone allows men to seek treatment and eliminate unexplained symptoms like mo…
Uncover the hidden root causes of low energy and brain fog that standard blood tests miss and regain your vitality with …
Optimizing blood flow and nitric oxide with targeted organ-based nutrients restores noticeable fullness and firmness ove…
Permanently reduce under-eye bags, puffiness, and dark circles with a clinical at-home red light and microcurrent device…
Other 9 ads
Formats that fit none of the families above. See all 9 →
Avoid dangerous counterfeit supplements on Amazon and ensure you get safe, clinically effective ingredients by purchasin…
Restore male fullness and firmness naturally by boosting blood flow and nitric oxide through organ-derived nutrients.
Men can naturally burn fat, optimize testosterone, and build a lean, strong body that boosts their confidence and attrac…
Get genuine Hematix Rock Solid gummies directly from the manufacturer to experience real testosterone support, energy, a…
Female-partner confessional 3 ads
A woman to camera describing the change in her partner. See all 3 →
Taking Bodywise Shilajit Gold Gummies transforms weak bedroom performance into over an hour and a half of intense stamin…
Taking this liquid men's multivitamin dramatically boosts stamina, energy, and perceived size to satisfy your partner in…
Taking Mars Men natural testosterone booster eliminates middle-aged belly bloat, crushes cravings, and triples your husb…
Static
511 static image ads
| Format | Ads | Share | Advertisers | Median days running | Running 6+ months | Launched in the last 30 days |
|---|---|---|---|---|---|---|
| Sex appeal | 71 | 14% | 30 | 43 | 3 | 22 |
| Benefit stack + product | 67 | 13% | 39 | 109 | 12 | 14 |
| Offer banner | 67 | 13% | 26 | 37 | 6 | 27 |
| Bold claim + product | 55 | 11% | 20 | 65 | 3 | 14 |
| Testimonial / UGC photo | 53 | 10% | 35 | 39 | 0 | 21 |
| Before / after | 47 | 9% | 22 | 71 | 2 | 17 |
| Lifestyle photo | 41 | 8% | 24 | 65 | 5 | 11 |
| Infographic / checklist | 41 | 8% | 18 | 44 | 2 | 15 |
| Meme / cartoon | 25 | 5% | 10 | 37 | 0 | 12 |
| Other | 21 | 4% | 14 | 25 | 3 | 11 |
| Advertorial / text card | 12 | 2% | 7 | 25 | 1 | 7 |
| Product shot | 11 | 2% | 10 | 53 | 0 | 5 |
How they open
Sex appeal 71 ads
The image leads with sex: suggestive photos, size and stamina claims, innuendo. See all 71 →
Dramatically boost male size and performance with an affordable, risk-free natural supplement.
You will gain 2 inches in erection size and last longer during intimacy.
Drinking this coffee-based herbal blend every morning will naturally improve your sex life, boost testosterone, and maxi…
Taking this 30-day supplement protocol will revitalize your bedroom performance and keep your wife thoroughly satisfied.
Benefit stack + product 67 ads
The product with a list of benefits or ingredients beside it. See all 67 →
Naturally boost your testosterone levels to maximize your strength, workout performance, and physical stamina.
Revitalize your masculine vitality, accelerate muscle gains, and boost daily energy through a dual-action hormone-optimi…
Achieve maximum workout results, lean muscle gains, and accelerated recovery with a high-potency, 100% natural formula.
Enhance your daily vitality, stress resilience, and mental clarity through pure, intentionally crafted Himalayan shilaji…
Offer banner 67 ads
The offer is the message: sale, bundle, buy-one-get-one, holiday promotion. See all 67 →
Combining both supplements produces amplified, synergistic hormonal and testosterone support for peak physical performan…
Naturally boost your testosterone, energy, and muscle growth so you can reclaim your peak physical performance and get b…
Discover if your declining energy and vitality are due to aging hormone loss with zero-risk free testing.
Taking these gummies will visibly increase your size and amaze your partner.
Bold claim + product 55 ads
One big claim headline over the product. See all 55 →
You can measurably boost muscle, mood, and physical performance naturally without dangerous side effects, needles, or sp…
A single purchase provides an enduring 3-month supply, maximizing value and convenience.
Increase your size by 1.2 inches to truly satisfy and impress your partner.
Reclaim bedroom dominance and masculine confidence with rapid physical performance results in just three days.
Testimonial / UGC photo 53 ads
A phone-shot or native-looking photo, review or endorsement. See all 53 →
You can regain the youthful energy and vitality you had in your twenties within just six weeks.
Taking this testosterone support supplement delivers such powerful, noticeable results that it becomes an essential stap…
Achieving a successful outcome, recovery, and relief after a serious health challenge or surgical procedure.
Avoid or discover the cause behind extreme physical agony and high-stakes emergency intervention.
Before / after 47 ads
Before and after, problem and solution, side by side. See all 47 →
Experience the benefits of Shilajit without the bitter taste and sticky hassle by switching to a better-absorbed gummy.
Find out which testosterone supplements actually work and why most top brands fail to raise your levels.
Taking Primal Storm supplements will drastically increase your size within three weeks.
Target the actual root cause of prostate issues so you can finally sleep through the night without interruptions.
Lifestyle photo 41 ads
A person or scene in real life, with the product placed in it. See all 41 →
Naturally optimize testosterone, hormone balance, and anabolic muscle growth using a dedicated supplement stack.
Reclaim your vitality and identity through a convenient, low-maintenance testosterone therapy procedure.
Understanding and optimizing your testosterone levels can protect you from dangerous structural heart changes and cardio…
Achieve intense focus, physical strength, and the relentless discipline of a fighter.
Infographic / checklist 41 ads
Symptom checklists, ingredient breakdowns, anatomy and timelines. See all 41 →
You can dramatically boost your testosterone, energy, drive, and physical performance simply by drinking a single cup of…
Unlock deeper sleep, faster recovery, and optimized testosterone by getting the essential minerals missing from your cur…
Balance your hormone levels and lower stress hormones to achieve sustained physical power and mental clarity.
Restore your drive, edge, and energy so you stop feeling exhausted and older than your real age.
Meme / cartoon 25 ads
Memes, cartoons and comic strips. See all 25 →
Support an earnest, struggling brand with a sense of humor by trying their supplement product.
Get rid of enlarged male breast tissue and achieve a flat, masculine chest in just weeks.
Restore your emotional balance and stop snapping at loved ones by raising low testosterone with pure Himalayan Shilajit …
Taking this hormone support supplement dramatically enhances male vitality and sexual magnetism to extreme, irresistible…
Other 21 ads
Formats that fit none of the families above. See all 21 →
Relief from severe night sweats and sleep disruption.
Get accessible, on-the-go natural energy and hormonal balance with Himalayan Shilajit honey sticks available at Target.
Discover the ancient Himalayan mineral supplement that is revitalizing men's strength and energy today.
Taking Primal Storm will dramatically increase your male size and performance.
Advertorial / text card 12 ads
Text-led cards that read like an article, letter or story. See all 12 →
Women experiencing fatigue, low libido, and brain fog can finally receive validation and specialized hormone treatment t…
Achieve rock-hard erections, regain morning wood, last multiple rounds, and gain fullness in sexual performance.
Restore your declining energy, muscle strength, and male vitality by fixing low testosterone levels.
Restore the muscle, strength, energy, and drive lost during rapid weight loss from Ozempic.
Product shot 11 ads
The product alone, styled. See all 11 →
Achieve high-efficiency fitness, strength, and recovery through advanced whole-body vibration technology.
Unlock your peak vitality and physical potential with a premium, high-strength Shilajit gummy formula.
Blue-collar workers struggling with low energy and drive can restore daily vitality, performance, and muscle growth with…
Achieve dramatic gains in size, sexual control, and confidence in just six weeks with a discreet routine.